They are made with quality leather and well worked (i.e., which are those that last). They incorporate the latest trends, but with own design (i.e., that are those who carry). And Moreover, they are a product of the Earth. For this reason, Cospedal encouraged yesterday the Estremadura to buy shoes in the region. He saw it clear in the fair Modacalzado Madrid, after observing what they offer for next fall and winter. “There is that claim and increase the consumption of our region,” called the President of Castile – La Mancha, Spain. Neither british nor Italian; footwear el comes from Almansa and Fuensalida.
Cospedal echoed a demand which makes the sector itself. Manuel Martínez, Almansa selection, States as its biggest threat “the downturn in consumption and the bias of people to save” to not raise prices of Spanish shoes. The creator Angel Marines, also Almansa, advocates «a message of peace and hope to give the market opened slightly». And it is the sector of footwear in the region has reason to tread with garbo, but the crisis also puts obstacles to face. Cospedal yesterday stressed that in this edition of Modacalzado there are 19 exhibitors from the Castilla – La Mancha of Almansa, Bonete, Portillo de Toledo, Fuensalida, hollow or Santa Cruz of the Retamar.
Autonomic President found the width of belts of Sendra Boots (Fuensalida) y street of the sports of Joma (Portillo) line, but above all realized that the sector has interest on going forward. «Our businessmen have wanted to work, wanted to be able to manufacture, hire more people better», he noted.
One of the exits Cospedal gave the footwear of Castilla – La Mancha is the foreign market. For this reason, announced new measures by the Board that are agreeing with employers. «Are negotiating with them for a Strategic Plan of internationalization of our products,» he proclaimed. Noted that the export is essential to keep the sector and why was fixed in details such as which he taught him at the stand of Angel Infantes. «Have you seen the special design for the Arab market?», he said pointing a few shoes, “it is very important”.
of return to china. The option to sell abroad is something that already have put in practice marks as Baerchi (Fuensalida). Javier Sáez indicated that one of its objectives is the distant oriente: “in China, there is a class media that attaches great importance to the issue of the manufactured in Spain». I.e. now Spanish footwear, threatened by the Chinese producers, gives the play. And it is that Chinese, cheaper shoes that made in Spain can not compete in quality. Points out it the own mayor of Fuensalida, Mariano Alonso: “no European country can compete with price, so you have to compete with quality and bet on the mark”.
The Mayor of Almansa and President of the provincial Council of Albacete, Francisco Núñez, sees the biggest threat in large firms. ‘Our competition is in the big brands that produce footwear around the world’, noted, “we are not talking about competing with products of low quality and too cheap, we are talking about competing with the big brands that make big shoes, we can see in any boutique”. Almanseña vision López, also criticized national firms that produce cheaper abroad. “We are Spanish companies and you testas here struggling with your taxes and your labor,” he noted.
Although there are names that may seem foreign, Pertini, Cordwainer, John Spencer, Taylor, Lorens, Alpe Team, Vicmart Xacata, Juan Lacárcel, Sancho Boots, Publishoes or Kangaroos are trademarks of the Earth these days are exhibited in Madrid. One of the best-known, Joma, brings new features in its football shoes with heels for artificial grass. At the entrance of your stand, Alice admits that this Olympic year they expect to sell more.
Latest searches
